Branded materials used to support marketing and communication efforts, such as business cards, brochures, social media graphics, and presentations.
01 Brand Collateral
Professional guidance provided to help businesses develop, refine, or reposition their brand strategy and identity.
02 Brand Consulting
The process of defining how a brand is perceived in the minds of consumers relative to competitors, often expressed through messaging and value propositions.
03 Brand Positioning
Updating or overhauling a brand’s visual and/or strategic elements to reflect changes in goals, market, or identity.
04 Brand Redesign
A structured plan that defines goals, target audiences, and methods to effectively position and grow a brand or product.
05 Strategy
The creation of visual content for digital platforms, including websites, apps, social media, and digital advertising.
06 Digital Design
Designing physical spaces to communicate brand identity and enhance user experience, such as retail interiors, exhibits, and branded environments.
07 Environmental Design
The creative and strategic process of developing a memorable and meaningful name for a brand, product, or service.
08 Naming
09 Packaging
The design of containers, labels, and other materials used to encase and present products in a visually compelling and functional way.
UX (User Experience) focuses on the overall experience and usability of a digital product, while UI (User Interface) deals with the visual layout and interactive elements users engage with.
10 UX/UI
The distinct voice, tone, and messaging style a brand uses to communicate across written and spoken content.
11 Verbal Identity
12 Visual Identity
The visual elements of a brand—such as logo, typography, color palette, and imagery—that create a recognizable and cohesive appearance.
Design systems that guide people through physical environments using signs, symbols, maps, and other navigational tools.
13 Wayfinding and Signage
14 Website Design
The planning and creation of a website’s layout, structure, visuals, and interactivity to ensure functionality and brand alignment.